Succeeding Across Cultures

Date to be confirmed in Autumn

The Succeeding Across Cultures Masterclass at Leicester Castle Business School aims to move the perception and experience of culture from an invisible barrier to a tangible asset.

Targeted at professionals, this one day interactive programme will equip you with the concepts, practical models and strategies you need to understand the cultural issues and barriers you face. It will also allow you to develop your knowledge of culturally-based expectations and identify personal behavioural strategies to produce consistent success in cross-cultural business interactions.

Seminar outline:

  • Establishing the basics
  • Identifying needs and expectations
  • National culture as a business issue
  • Identifying, assessing and drawing practical lessons from real life
  • Introduction to a Model of National Culture
  • Analysis of culture in the workplace
  • Implementation of personal behavioural approaches
  • Individual action planning

By attending this seminar you will develop your:

Knowledge: Learning about a practical model of national culture will enable you to identify and understand what is happening across cultures

Self-Awareness: Knowledge of others and their cultures is only one side of the equation.  By understanding how culture has shaped the way you think and prefer to act, you will understand others much better, so equipping you to succeed – consistently – in those critical cross cultural interactions

Skills: Identifying new behaviour options and choices and understanding how to apply your learning and knowledge in the real world


Delivered by: Stephen Martin

Stephen Martin is a highly experienced international business practitioner and consultant, having held senior business HR roles across Europe, Latin America, the United States and Asia, and has consulted for a wide range of major global organisations across multiple business sectors. Stephen is a certified Master Trainer on the Culture in the Workplace Questionnaire™ and is a powerful coach and highly effective trainer. Stephen will deliver his considerable experience and expertise through his lively, interactive style.

Price: £445

For more information please contact